Event Marketing Campaign
Visual Sound 2022:
About Visual Sound 2022
Visual Sound 2022 was the annual benefit event for the Chicago Artists Coalition (CAC), featuring artist Camille Norman, whose work explores the concept of visual sound. The event brought together members, donors, organizations, and art enthusiasts to celebrate and support the Chicago art community through this unique thematic lens.
Project Objective
To design a cohesive suite of deliverables for the event, capturing the Visual Sound theme. The materials needed to maintain a consistent, recognizable aesthetic across platforms, engaging the audience while reflecting the innovative nature of the event.
Target Audience
CAC Members: Artists and collaborators involved with the organization.
Art Community Stakeholders: Partners and supporters with a vested interest in promoting art and culture in Chicago
Project Challenges
Thematic Expression: Developing a visual language that effectively communicated the abstract concept of Visual Sound in a compelling and accessible way.
Diverse Appeal: Ensuring the designs resonated with a varied audience, including artists, donors, and community stakeholders.
Cohesive Branding: Creating deliverables that were visually consistent and recognizable as part of the CAC’s identity while standing out for this event.
